What are you skirting around, pretending you are not about, hoping that less-than will do?
I have a secret: less-than never works.
It hasn’t worked in the past and it won’t work in the future.
But I too have been there done that. Often adding in so much padding that even I wasn’t sure what I was about.
And even when we figure it out and say it out loud, we just may still need to narrow it down and simplify it even more.
Tell it in a few words and you know you are on to something.
Here’s to all the brave souls out there who are doing the hard work of clarity and focus. Bravo to you, for its some of the hardest work around.